Submission Query

A non-profit organization approaches you to help them with their marketing strategy. Understanding that most non-profits are always on a tight budget, What strategy can you build to help this non-profit win?

Content must include the following

1. You choose the type of non-profit, It can be a real or a made-up organization.
2. If it currently has branding what could you do to enhance it? What would you do if they had little to no branding?
3. What type of mediums would you choose to advertise in?
4. How would digital marketing play its role in this strategy?
5. Will public relations be a part of the strategy?
6. Lastly what would you do to optimize their tight budget while maximizing the awareness and key performance indicators?

Submission Requirements:

• Essays must be uploaded in Word (.doc / .docx) or PDF format.
• If submitting a video it must be in MP4 format, Links to Youtube or Vimeo are also accepted
• Essays must be a minimum of 1,000 words and no more than 1,500 words.
• Any outside sources used or referenced in your essay must be properly cited.
• Your work must be your own! Plagiarized essays or ideas will be automatically disqualified.